How Elon Musk & Tesla Made Electric Cars Cool

How Elon Musk & Tesla Made Electric Cars Cool


Hi, and welcome to The Bottom Line! In this video, we’re going to take a closer
look at the fits and starts electric vehicles have experienced over the past few decades,
why some automakers are choosing to make hybrids vs. electric cars, and why
all-electric vehicles are likely the future. The very first electric cars debuted in the
early 1800s and began growing in popularity by the end of the century. But Henry Ford’s mass-produced Model T debuted
in 1908, and that, along with the invention of the electric starter for automobiles, quickly helped
put an end to the early growth of electric vehicles. But in the early 1990s, the electric
car began experiencing a resurgence. A 1990 California laws said that by 1998,
2% of vehicles that large manufacturers produced for sale in California had to be zero emissions
vehicles, and that percentage would increase to 10% by 2003. The problem was that the electric cars that
automakers created in the wake of this new law were expensive to produce, and even the
most popular ones like GM’s EV1, only had a range of about 100 miles, which was far
below the average range of gas-powered vehicles. To make matters worse for electric cars,
gas prices were very low in the mid-1990s. The average price for a gallon of regular
unleaded gas in California at the end of 1996 was less than $1.20 per gallon. Those low gas prices, combined with a strong
U.S. economy, meant that American drivers were looking to buy larger vehicles
without much concern for gas mileage. Additionally, many of the strict requirements
first introduced by California were challenged in court and eventually watered down. But the electric car came back with a vengeance
in 2006 when Tesla did something that all other automakers had failed to do —
it made the electric car cool. The company’s first vehicle, the all-electric
Roadster, had a range of 245 miles, which matched the lower-end
range for gas powered engines. Oh, and it also went 0 to
60 in just 3.7 seconds. In 2018, 10 years after launching its original
Roadster, Tesla produced 350,000 vehicles — far more than the 2,400 Roadsters
it sold between 2008 and 2012. While Tesla has had its share of problems,
there’s no denying that the company has helped electric vehicles
become more mainstream. Now, nearly every automaker is
seeing the value of selling electric vehicles. But it’s not just consumer
demand that’s driving this shift. Both China and Europe are putting pressure
on automakers to reduce vehicle emissions. China, which is the world’s largest auto market,
penalizes automakers if they don’t sell a minimum amount of
zero emissions vehicles. This is causing some automakers to move away
not just from internal combustion engines, but also from hybrid vehicles as well. GM and Volkswagen recently said that they’re
abandoning development of hybrid vehicles and focusing their attention
on all-electric vehicles. GM says that it’ll bring 20 electric
vehicles to market by 2023. Volkswagen is bringing a new plug-in electric
SUV to the U.S. in 2020, and launching an electric minibus by 2022. Of course, not all automakers are betting
on electric vehicles in the same way. Ford is working on both electric and hybrid
versions of its popular F-150 pickup truck. Toyota is working to put its hybrid
technology into more of its vehicles. While automakers disagree whether hybrids
or electrics are the better long-term solution for creating low emissions vehicles, it’s
clear that both have become serious alternatives to the internal combustion engine. Some experts predict that electric vehicles
will make up 7% of the U.S. automotive market in 2030, with hybrids taking 23%. The bottom line is, with Volkswagen, GM,
and others focusing more of their resources towards electric vehicles, and Tesla’s vehicles already
leading the way, it’s likely that electric vehicles are finally here to stay.
Thanks for watching this video! Do you think that electric vehicles are
the future of automotive transportation? Let us know in the comments. If you liked this video, give us a thumbs
up and click the subscribe button. It helps us reach more people,
which helps us make more awesome content.

100 thoughts on “How Elon Musk & Tesla Made Electric Cars Cool

  1. Adoption will soar once access to re-charge your car anywhere, anytime is ubiquitous. Right now, I'd buy one (I'm ready to buy a new car), but there's no way for me to charge it in my condo complex, nor anywhere nearby, quickly. It's a complaint I hear frequently from many people.

  2. 7% by 2030? Are you kidding?! One of the foremost experts, Tony Seba, almost guarantees that all — 100% — of new vehicles will be electric by then.

  3. I am going to do some rounding, by 2030, 0% of the cars sold in America will be ICE vehicles. They will all be obsolete by then and obsolete technology doesn't sell. An ICE engine in 2030 will not have a big enough customer base to justify mass production and they will be seen as really, really uncool.

  4. I think you significantly understated the EV revolution. Tesla will be selling a million cars a year within two years. Right now they are making 10,000 cars a week and cannot keep up with demand. Once they have factories in China and Europe, they will double their current production rate. Next year they will make the Model Y and then the Pickup truck. Once battery production reaches its potential, it will be a lot cheaper to make an EV than an ICE car. EVs are just better!

  5. I think 7% ev and hybrids by 2030 is a serious underestimate . 50% is possible and 40% is realistic. People are just beginning to learn about the economy but the safety is largely unnoticed by the market.

  6. In May 2016, to avoid range anxiety, I purchased a Volt Premier 2.0.
    I quickly learned that I rarely drove more than the 54 miles I started with every morning.
    I've only filled the gas tank (8.6 gallons) twice each year, except year two when I drove from San Diego to Canada and back on gasoline.
    I am waiting to buy the Model Y, as I no longer am concerned about range anxiety, but will always remember the flexibility of my hybrid (EVRE). Too bad GM lost eight to ten thousand dollars on every one they built because there are millions who want to go electric but don't have a garage where they can plug in every night.

  7. Nobody ever talks about natural disasters when speaking so highly of EVs. Having evacuated for a few hurricanes, I know that an EV will not get you out of the evacuation zone in time. The range is not there and you don't have time for a recharge, and you can't take extra fuel with you like you can with a conventionally fueled vehicle.

  8. I don´t know ( or even whether anyone knows) what the colateral damage of producing EV´s will be but it does not help resisting what goverments all over the world are going to impose on us.As to Tesla let see how quick manufactures with deep pockets will react(keep an eye on the germans, chinese, korean and japanese)

  9. Elon and Tesla are dragging all of the big automakers kicking and screaming into a change in the auto industry. Elon’s challenge since the Tesla Roadster was for each of them to make a better RV than each Tesla vehicle. All of the promised electric vehicles by those automakers are slow coming , but coming. Not many will have more than two full EVs in there lineups before 2022(next to the many UCE vehicles in the lineups) , meanwhile Tesla will have 5 vehicles (4 for sale ) by 2020, not even counting the New Roadster production and Tesla Semi production and deliveries. My next car will be a Tesla Model 3 .

  10. Thanks for the content. I totally love Tesla and everything Elon Musk is doing. He definitely started a EV trend and the Boring tunnels will make RoboTaxi a reality.

  11. The Motley Fool publishes thousands of anti Tesla articles – then tries to cash in when they figure out they made the wrong call.

  12. Tesla's are the superior electric VEHICLE choice and let's not forget the CHARGING infrastructure for road trips they've built, no one else comes close in either category.

  13. Everyone wants to try to reduce the carbon in the atmosphere and driving an electric car it’s something we can all do. Thanks for plugging Tesla. I can’t say enough good things about my model 3. No one believes me until they take a test drive and they’re absolutely blown away. If you do visit TESLA.com to place a new car order then Her is my referral code https://ts.la/geoffrey32229 . get 1000 miles of free supercharging if you use it. I can’t believe a model 3 is only $35,000. Check out my YouTube channel under my name. Also take a look at many of the Facebook pages such as “Tesla model 3” also check out “know now you know” YouTube channel. Zack and Jesse do a great job talking about the technology in the model 3 and why is light years ahead of the competition. Thanks.

  14. we've reached the tipping point of excellent batteries and consumers wising up to environmental issues, hopefully! EVs are a hard sell in the USA because local pollution isn't nearly as bad as in Europe, Asia etc. but we can afford to be early adopters and apparently we have the know-how to build the BEST! The Model 3 is an amazing car to drive, no issues with range and definitely not lacking in performance!

  15. In the future we will all be driving electric for the simple reason that Tesla's roadster showed that electric motors could now do an equal or better job of turning the wheels of our cars than internal combustion engines. They have gone on to mass produce affordable luxury models that show conclusively that electric motors are better at doing the job.
    Meanwhile the legacy auto makers have sat back and watched Tesla do what even Tesla must have surely believed was impossible.
    Now those auto makers faff at just how to move forward, yet cannot stomach the notion that the best way is to use what they already have at their disposal, the internal combustion engines to run onboard generators. So the one thing that could have greater impact on reducing fossil fuel use is denied us ie Series Hybrids.

  16. We are putting solar panels on my house right now. And will save up for two electric cars we will never buy gasoline in the future

  17. 7% by 2030… my arse. If the legacy automakers really thought that, they would not be investing billions now to catch up with Tesla…

  18. Once you drive a well performing EV it’s hard to go back. They accelerate like nothing else at their price point; they are quiet at low speeds; they can be climate conditioned before you get in; and they typically handle well. One foot driving is also convenient and the range is also acceptable. For those who can, charging at home provides exceptional range in typical driving and Tesla has shown the way for long distant travel with their supercharging network. They will catch on much rapidly than most think because of these features and others I have not mentioned ( like autopilot, constant software upgrades, computer like, etc).

  19. Holy shit, experts predict 7% electric vehicles in the US market by 2030???! That’s absolutely insanely low, I’ve never seen a clearer example except the iPhone of something the consumers want but companies don’t know about it. Good look to all the young electric companies like GM, Ford, Toyota going up against the true innovator and leader, Tesla. Soon they will find out it’s not so easy to switch when you’re already so far behind

  20. They are here to stay and Tesla will supply the batteries for all these companies. They are so far ahead of the game that they'll never catch up!

  21. In all honesty, I am probably the least likely person I know to buy — and be satisfied with — an EV. I am nearly 70 and, since 12 years of age, I have been a passionate ‘car guy’ with a bias for well-engineered, fun to drive cars.

    But I’ve been converted.

    My son bought a Model 3, which I thought was a questionable action…until I drove it. I have since bought a Model 3 of my own — as my principal car — and, after a year of ownership, am convinced that it is one of the finest cars I have ever owned. Fast, comfortable, agile, simple and convenient. Every person who has ever ridden/driven my car has been astonished, with some convinced to buy one themselves.

    My observations for those who, like me, are doubters:

    1. If you have not ridden in a Tesla Model 3, take a chance and ask an owner for a ride. Odds are extremely good that you will be accommodated. Don’t bad-mouth the technology until you have actually experienced it.
    2. Road-tripping in a Model 3 is a dream. Yes, it will add a little time to your trip, but not as much as you may think. (My body now requires me to take 20-30 minutes or so every 2-3 hours, and that’s exactly the charge window of the car. Most of all, though, the electronics (and quietness) in the car make a long drive so relaxing, you will not believe how easy it is to drive all day long. I did a 2500 trip and found that was the easiest of my life.
    3. Because of Tesla’s over-the-air software updates, the car is far better today than it was on the day of delivery…and I expect this will continue. Try that with almost any other ICE car.

    From an equity-opportunity point of view, I will share my opinion that I think that Elon Musk made a tactical mistake with the introduction of the Model 3: he priced the car too low. I have no doubt that the true value of the car (quality, performance, economy, etc.) is meaningfully higher than its price. It is simply stunning. See for yourself if you have doubts.

  22. Yes, I do think they're the future. Just love the Tesla! Wish I could buy one! Live in a rural area, so charging stations are an issue.

  23. Ya ok . When electricity tripled in price like it has in Australia and the greens deal county in Texas. People will be going back to ice. At $2 a gallon.
    The governments will have to subsidize electric bills for the poor and the middle class will eat it in taxes. Meanwhile big batteries need big mining and big mining needs big oil. Dumb ideas come and go. When Elon gets done fleecing the rich green snowflakes he’s going to fly off in his rocket 🚀 .

  24. I think their estimates for EV adoption are off by about 20% and 5 years. I think the adoption rate will be much quicker than anyone believes.

  25. Have had BMW,s for decades. Sadly, now, I feel they are a joke – alongside most other builders. I have a Model 3 Performance, now. My god. Would never, ever, ever, for nothing, go back. Feels like a starship, in every possible aspect, when compared with previous experiences. Do yourself a favor and try one yourself before you make your mind.

  26. Note that hybrid cars still have internal combustion engines. They just happen to also have some batteries and electric motors too.

  27. Yup. Tesla (under Elon) found the best way to never make a profit, disregard vehicle safety regs other companies have to abide by, and suck down government subsidy and goodwill investment and reservation money in a ponzi scheme that would make Enron blush.

  28. BEV is the future. 500km range, 400km of range charged in 20m or less and vehicle price equal to similar ICE vehicles is the key. Also, readily available charging network. This an be done. I give it 5 yrs and thus should be possible. I also think VW and their electrify America/Canada will be instrumental in bringing this from dream to reality. Tesla got the momentum going and now the old automakers need to go all in

  29. Hybrid sales are on a long sales decline. EVs are the future. Tesla makes the best EVs and best cars. Drive one.

  30. There will be a lot more than 9% of electric vehicles by 2030. I bet it will be more like 50% by then.. Just one drive in a Tesla will convince you that will be your next Car. So if your not ready to buy your next Car yet, stay out of a Tesla, your ride will never feel the same again..

  31. Model 3 using Superchargers 2,200 miles Los Angeles and back to Olympa, Washington $ 97
    No oil changes
    Brakes pads 200k using regenerative braking.
    Quick….
    Blew the doors off a fancy Cadillac tailgater in Wyoming.
    Another dimension in travel
    Car drives itself 80% of my drive time.

  32. 7% EVs by 2030 is ridiculous. Tesla sales alone grew 60% annually in the last 10 years. Average price of new cars sold in US is 35,000 USD, Model 3 is already 38,500. Battery price falls 25% annually in the last decade. Once battery reaches below 100 USD/kWH (Tesla is currently at around 120 USD/kWH), EVs will have price parity with Fossil Cars. By that time, it doesn't make economic sense anymore owning a Fossil Car, no matter the price of gasoline.

  33. Yes, #eCars are the future. I bought a #Tesla #Model back in January this year 🤜💥 Greetings from #Switzerland 🇨🇭

  34. "Some experts" predict 7% by 2030? Some paid hacks pushing the disrupted "business as usual" propaganda. 7% is NEXT YEAR….2020 5 million plug in vehicles will sell worldwide. 78 million total vehicle sales worldwide. 5/78 = 6.4%……Who is so effing dumb they believe anyone saying 7% in 2030…those too lazy to to do the math themselves and dependent on "OTHERS" to think for them.

  35. As a Model 3 owner, it is the BEST car I have ever owned. However, I think Elon’s greatest contribution to the EV car-world,
    other than Tesla, is moving car purchasing away from the frustrating world of dealerships. I do not like having to be juggled
    between a salesman, a sales. manager and then to a closer. After that…..if there is a decision to buy…..to the financial person
    who will badger you for hours…yes hours…to purchase an after-market warranty and who knows what else.

    That one change is the most important factor for me. I can order a new car ….. that I know I want…..in five minutes. I am then
    totally responsible for my decision and can still return it with no questions asked within the specified time limit. Thanks Elon.

  36. Yes, EV’s are the future and Tesla already makes 3 great vehicles currently and adding more to their line up over the next few years. I love my Tesla Model 3.

  37. Tesla are so far ahead of the competition in terms of technology and infrastructure (charging network) and are still investing massively in R&D and factories. The insurance option is a very smart move. The sales figures are super impressive given that they do not spend money on advertising despite all the FUD attacks from the auto industry and vested media (got to keep the advertisers happy. At some point the auto and investment industries are going to realise the extent of the Tesla long game and they will be nervous. More information check out the KnowYouKnow channel.

  38. The biggest problem I see is the availability of charging stations. Every home and every apartment will need a charging station. Who pays for them?

  39. Yes. ICE lovers need not despair, they're not going away overnight. But naysayers are like the "smart" guys who literally came down to the Hudson River to laugh at Robert Fulton's steamboat. China and Europe are not ignoring the issue of clean air, and California's emission standards and other actions are largely responsible for cleaner air in the urban/exurban US. And the infrastructure to serve EVs is growing by the day. I'm always reading comments saying, "There's no option for those who don't own a house," and "Range isn't enough and batteries/EVs are too expensive!" The automakers – including or especially Tesla – know this. Anyone citing range and cost as reasons EVs won't 'take off' hasn't been paying attention. Factor in the greatly lower lifetime maintenance cost … there is plenty to draw customers to EVs.

  40. My dream came true on April 3, 2019, when I took delivery of a used 2015 Model S85D with only 12,004 miles. It has the Tech Package with AutoPilot, Premium Sound, SubZero Package, NextGen Seats, panoramic sunroof, and free supercharging. Bought directly from Tesla, it came with a 4 year/50K miles warranty (on top of the mileage at pickup). It was over $6K less than an equivalent new Model 3 LR AWD. Buying used saved over 55% of the original sticker price. A low mileage used Tesla is a much affordable way to join the EV evolution. Here are some photos of my delivery day! https://1drv.ms/f/s!AoAsGTbf5o9KhZl0XNizcC76qCZHMg

  41. Ask around most folks has never driven an EV. Those who has driven long enough don't want to move back to ICE.
    There's something nice about not hearing loud engine noise and smelly exhaust.

  42. FYI, Tesla did not produce 350,000 vehicles in 2018. It was about 245,000. In 2019, estimates are around 350,000 or more.

  43. If "experts" think EVs will reach 7% by 2030, they are not experts. Look at the numbers. The growth is not linear. EVs are already at 2%. They will reach 7% in just a few years!

  44. I think ~50% of all cars sold will be EV by 2030 with the rest plug-in hybrid as new, rapid-charge batteries should be mainstream within the next few years making it pointless to buy an ICE vehicle. ICE cars and trucks should be gone by 2040.

  45. Tesla singlehandedly created the EV market. Elon Musk is in constant danger. I'm shocked that he hasn't been killed yet by the Arab and American oil mafia considering that they stand to lose over $5billions every single day if EVs become mainstream. Their track record against EV makers and battery makers are pretty horrible.

    The other car manufacturers have no interest in mass producing EVs. Their profitability will be hit if they themselves add EVs in any significant numbers.

  46. Its “likely” that Electric vehicles are here to stay?

    What the hell is wrong with Americans so afraid of change, and admitting when it’s time to do just that?

  47. EVs will gain market each quarter. This will be exponential growth that is accelerated by governments taxing ICE vehicles. Burning fossil fuels will be as taboo as smoking has become. Then governments will sue big automakers for covering up how harmful smog is to our health. Several big automakers will file bankruptcy.

  48. Electric vehicle 🚗?! I’d sold my CayenneS for a model X. I love the way electric vehicle drive and the convenience. I think if Tesla start to make an more affordable model $25k with a longer range 400-500 miles range It will to speed it up the process to turn electrified sooner. Electric cars will be the future work along with solar charging system. Wake up every morning with a full Charge at home. And for people can’t get access of charging at home. More charging stations in every city. 🦅🦅🇺🇸

  49. I'm an owner of a Ford escape Hybrid and recently had to put in a new battery for the elect. motor – Ford wanted $17,000 for it but my local mechanic was able to supply me with a new one for $8,000. That was after 6 1/2 years of usage. I'm wondering if the future electric cars owners will face the same dilemma ? and will those batteries last longer , or maybe cost thousands of dollars more?

  50. Not only are they the future. They are now the only sane choice if buying a (new car) today. If you drive one if you do an in depth deep dive of what the current Tesla model 3 & very soon model Y is, it's really quite irresponsible to buy anything elce. There better driving, more efficient, better built & actually way less trouble than driving internal combustion. As you can tell I've made the switch I'll never buy gas or diesel again, they're so inferior to current electric vehicle technology and it's only getting better.

  51. You are fools alright. EVs are nothing new. Same limitations as before. Tesla did nothing different. Make a compact car (Model 3), sell it for $55-70k (and still lose money on each car). This is why ICE has been around so long. And will continue to be. But keep believing the pied piper.

  52. My 80 mile range Ford Focus Electric is perfect or working, shopping etc I never need more range because every time I go home I plug it in and it goes back to 80 miles! The only electric available before Tesla was the “GEM” 25 mile range and 25MPH! The auto industry is falling behind because they tried to bury it! Only a fool would turn down a 126MPGe Tesla a Model Y is next for me next year!

  53. 7% by 2030?? Global EV market share was over 2% in 2018 and over the last 6 years has increased by an average of about 55% year on year. This is exponential growth. Initially it grows really slowly because the numbers are so small, but we’re at the stage now where they are really going to take off over the next few years. It should be over 3% in 2019, nearly 5% in 2020, 7% in 2021, 10% in 2022, 15% in 2023, 21% in 2024, 29% in 2025 etc. Once market share is over 50% (around 2027 maybe) it’ll probably start slowing down as we get towards the upper end on the ‘S’ curve of adoption.

    Even now the market for ICE vehicles has declined slightly, which I think is partly due to the economic slow down, but also due to something called the Osborne Effect – where people cancel or defer buying a soon to be obsolete product (ICE vehicles) in favour of waiting for a future product that suits their needs (a BEV that fits their needs).

    https://cleantechnica.com/2019/02/25/the-osborne-effect-on-the-auto-industry/

    I suspect that by around 2024/2025 the market for new ICE vehicles is going to start to crash because by then the price of batteries will have come down sufficiently that EVs will be comparable or cheaper than ICE vehicles in many market sectors. Prices for used ICE vehicles are also going to take a nose dive (we’re possibly already starting to see this in the luxury sedan market).

  54. EVs are the cars of choice for those wanting support a "greener" economy. It is a social statement that is popular with young drivers as well as some environmentally conscious & mature consumers. So even if your EV is not a roadster, it's cool simply because its an EV these days. As economies of scale grow, EVs will become affordable at the entry level; this will accelerate the decline of combustion engines, finally!

  55. You are sorely mistaken in your view about the coolness of ev’s .The Ev1 is the coolest electric car ever produced ,but in the corrupted crazy country of the 50 states it was killed by birth

Leave a Reply

Your email address will not be published. Required fields are marked *